Plus X
innovation
Helped the marketing team migrate to Webflow, optimise SEO, and scale their site with a flexible CMS.
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the challenge
Plus X Innovation’s marketing team needed a website they could manage independently, without dev support, and a CMS structure that could adapt as the content grew.
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the solution
I migrated the site to Webflow, built a custom CMS with interconnected collections, and used Finsweet Attributes to enable advanced filtering and sorting. I also added custom code where needed and implemented clean, accessible SEO foundations.
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the result
After launch, Plus X saw a 340% increase in website conversions. I continued working closely with the team to refine the site, support new content needs, and hand off full control to their internal team.
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Words From
collaborators
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“
I've worked with Bjorn on several projects over the years, and it's always been a positive experience. Building a website can get complicated, especially with multiple stakeholders involved, but Bjorn brings a steady, can-do approach that really helps keep things moving. He listens closely to what clients want and offers thoughtful, practical solutions—especially when the challenges aren’t straightforward. If you need a Webflow developer, I’d definitely recommend Bjorn—I already have, more than once.”

Anni Haugan
Product Designer - Appetite